Volume 53, Issue 8, August 2023

Published: 2023-08-01

Articles

  • The Non-Fungible Token (NFT) Marketplace : Technological Innovation and Opportunities for Creators

    A. C. Balaji, Padmakumar K., S. Anuradha
    8-24
    DOI: https://doi.org/10.17010/ijom/2023/v53/i8/172973

  • A Systematic Literature Review of Quasi-Experimental Studies on Consumer Behavior in the Sustainability Domain

    Yogesh Mahajan, Natashaa Kaul, Sanjay Sharma
    25-46
    DOI: https://doi.org/10.17010/ijom/2023/v53/i8/172974

  • Sustainable Consumption : Consumer Behavior When Purchasing Sustainability-Labeled Food Products

    Zainab Sharief, Anupama Panghal
    47-65
    DOI: https://doi.org/10.17010/ijom/2023/v53/i8/172975

  • Consumers’ Readiness and Acceptance of Beacon Technology

    Ruchita Pangriya
    66-82
    DOI: https://doi.org/10.17010/ijom/2023/v53/i8/172976