PILLANIA, Rajesh K. A Happiness-Based View of the Firm. Indian Journal of Marketing, [S. l.], v. 54, n. 8, p. 51–59, 2024. DOI: 10.17010/ijom/2024/v54/i8/174186. Disponível em: https://indianjournalofcomputerscience.com/index.php/ijom/article/view/174186. Acesso em: 6 sep. 2025.