SONI, Tarun Kumar; SIROHI, Rajeev; JAMWAL, Divya Singh. The Linkage Between Marketing Intensity and Firm Performance : A Quantile Regression Approach. Indian Journal of Marketing, [S. l.], v. 54, n. 4, p. 46–59, 2024. DOI: 10.17010/ijom/2024/v54/i4/173713. Disponível em: https://indianjournalofcomputerscience.com/index.php/ijom/article/view/173713. Acesso em: 6 sep. 2025.