KUMAR, Pawan; USMAN, Muhammad Umar. Analyzing the Application of UTAUT2 Model in Predicting the Adoption of Electronic Shopping in Nigeria. Indian Journal of Marketing, [S. l.], v. 54, n. 3, p. 61–81, 2024. DOI: 10.17010/ijom/2024/v54/i3/170942. Disponível em: https://indianjournalofcomputerscience.com/index.php/ijom/article/view/170942. Acesso em: 6 sep. 2025.