SARALA, K. S.; PARAMESHA, N. Marketing Research on Consumer Pull and Dealer Push of Branded TMT Bars. Indian Journal of Marketing, [S. l.], v. 39, n. 7, p. 47–57, 2009. Disponível em: https://indianjournalofcomputerscience.com/index.php/ijom/article/view/37019. Acesso em: 19 dec. 2025.