[1]
Bhalla, S. and Raghav, N. 2026. Social Redistribution, Not Digital Infrastructure, Drives Climate-Conscious Behavior Among Professional Uniform Wearers : Evidence from India’s Hospitality and Retail Sectors. Indian Journal of Marketing. 56, 9 (Sep. 2026), 64–73. DOI:https://doi.org/10.17010/ijom/2026/v56/i9/176090.