Impact of Personality Measures and Investors' Biases on Decision - Making Skills of Women Investors in Mutual Funds

Authors

  •   S. Ramesh Assistant Professor, School of Commerce Studies, Jain (Deemed-to-be-University), Bengaluru - 560 069, Karnataka
  •   A. Senthil Kumar Assistant Professor, School of Commerce Studies, Jain (Deemed-to-be-University), Bengaluru - 560 069, Karnataka.
  •   Nasreen Sayyed Assistant Professor, School of Commerce Studies, Jain (Deemed-to-be-University), Bengaluru - 560 069, Karnataka

DOI:

https://doi.org/10.17010/ijf/2019/v13i4/143124

Keywords:

Decision Making Skills

, Investors' Bias, Mutual Funds, MFs, Personality Measures, Women Investors.

JEL Classification

, G41, G19, D140

Paper Submission Date

, August 18, 2018, Paper Sent Back for Revision, January 24, 2019, Paper Acceptance Date, March 15, 2019

Abstract

Mutual funds (MFs) have grown to be a main vehicle for mobilization of savings, especially from the small and household sector for investment in the stock market, which ensures high returns and low risk. Indian investors are peculiar in nature, and it is tough to predict their behaviour as they belong to different cultures, religions, lifestyles, social status, education levels, and income groups. The study was conducted with the aim of analyzing the impact of personality measures and investors' biases on decision-making skills of women investors in mutual funds. The data were collected from 270 women investors who were living in Chennai city, Tamil Nadu through questionnaires in the year 2017 - 18. The opinion of women investors was gathered through a 5-point scale on the impact of personality traits and investors' biases on decision to invest in mutual funds. Confirmatory factor analysis method was used for data analysis. The study revealed that investors' biases had a great impact on the decision-making skills of women investors and there was a statistically significant indirect effect of personality measures on decision-making skills through investors' biases.

Downloads

Download data is not yet available.

Downloads

Published

2019-04-30

How to Cite

Ramesh, S., Senthil Kumar, A., & Sayyed, N. (2019). Impact of Personality Measures and Investors’ Biases on Decision - Making Skills of Women Investors in Mutual Funds. Indian Journal of Finance, 13(4), 7–19. https://doi.org/10.17010/ijf/2019/v13i4/143124

Issue

Section

Articles

References

Bakar, S., & Chui Yi, A. N. (2016, October). The impact of psychological factors on investors' decision making in Malaysian Stock Market: A Case of Klang Valley and Pahang. Procedia Economics and Finance, 35, 319-328. http://dx.doi.org/10.1016/S2212-5671(16)00040-X

Bryman, A., & Bell, E. (2007). Business research methods (2nd ed.) New York: Oxford University Press.

Desigan, C. G., Kalaiselvi, S., & Anusuya, L. (2006). Women investors' perception towards investment - An empirical study. Indian Journal of Marketing, 36(4), 14-18. Retrieved from http://indianjournalofmarketing.com/index.php/ijom/article/view/34314

Digman, J. M. (1990). Personality structure: Emergence of the five-factor model. Annual Review of Psychology, 41(1), 417-440.

http://dx.doi.org/10.1146/annurev.ps.41.020190.002221

George, D., & Chandran, J. (2016). A study on women's preference towards mutual fund investments with special reference to Cochin. IOSR Journal of Humanities and Social Science, 21 (7), 23-28. http://dx.doi.org/10.9790/0837-2107072328

Ghelichi, M.A., Nakhjavan, B., & Gharehdaghi, M. (2016). Impact of psychological factors on investment decision making in stock exchange market. Asian Journal of Management Sciences & Education, 5 (3), 36-44. Retrieved from http://www.ajmse.leena-luna.co.jp/AJMSEPDFs/Vol.5(3)/AJMSE2016(5.3-04).pdf

Gino, F., Sharek, Z., & Moore, D. A. (2011). Keeping the illusion of control under control: Ceilings, floors, and imperfect calibration. Organizational Behavior and Human Decision Processes, 114 (2), 104-114. http://dx.doi.org/10.1016/j.obhdp.2010.10.002

Goldberg, L. R. (1993). The structure of phenotypic personality traits. American Psychologist, 48(1), 26-34. http://dx.doi.org/10.1037/0003-066X.48.1.26

Gunay, S. G., & Demirel, E. (2011). Interaction between demographic and financial behavior factors in terms of investment decision making. International Research Journal of Finance & Economics, 66, 147-156. Retrieved from http://www.eurojournals.com/IRJFE_66_14.pdf

Gupta, S. (2011). Indian mutual fund industry: Current state and future outlook. Indian Journal of Finance, 5 (4), 38-48. Retrieved from http://www.indianjournaloffinance.co.in/index.php/IJF/article/view/72518

Hair Jr., J. F., Anderson, R. E., Tatham, R. L., & Black, W. C. (1998). Multivariate data analysis (5th ed.). Upper Saddle River, New Jersey, US : Prentice Hall.

Hoffmann A. O. I., & Post T. (2014). Self-attribution bias in consumer financial decision-making: How investment returns affect individuals' belief in skill. Journal of Behavioral and Experimental Economics, 52, 23-28. http://dx.doi.org/10.1016/j.socec.2014.05.005

Kahneman, D. (2011). Thinking, fast and slow. New York, NY : Farrar, Straus and Giroux.

Kumar, R., & Arora, R. (2013). Investors' perception about mutual funds in India: An empirical study. Indian Journal of Finance, 7(1), 44-52. Retrieved from http://www.indianjournaloffinance.co.in/index.php/IJF/article/view/72151

Lim, L.C. (2012). The relationship between psychological biases and the decision making of investor in Malaysian Share Market (Unpublished Paper). International Conference on Management, Economics & Finance (ICMEF 2012) Proceeding. Retrieved from https://scholar.google.com/citations?user=fXnymEQAAAAJ&hl=en&oi=sra

Lingesiya, K., & Kengatharan, N. (2014). The influence of behavioral factors in making investment decisions and performance: Study on investors of Colombo Stock Exchange, Sri Lanka. Asian Journal of Finance & Accounting, 6(1), 1-23. http://dx.doi.org/10.5296/ajfa.v6i1.4893

Luong, L.P., & Thi Thu Ha, D. (2011). Behavioral factors influencing individual investors' decision-making and performance a survey at the Ho Chi Minh Stock Exchange (Master's Thesis). UMEA School of Business, UMEA University, SE-901-87, UMEA, Sweden. Retrieved from https://www.diva-portal.org/smash/get/diva2:423263/FULLTEXT02.pdf

Masomi, S. R., & Ghayekhloo, S. (2011). Consequences of human behaviors in economic : The effects of behavioral factors in investment decision making at Tehran Stock Exchange. 2010 International Conference on Business and Economics Research, Vol. 1, 234-237. Retrieved from http://www.ipedr.com/vol1/50-B10068.pdf

Mayfield, C., Perdue, G., & Wooten, K. (2008). Investment management and personality type. Financial Services Review, 17(3), 219-236. Retrieved from https://pdfs.semanticscholar.org/2c18/68a18175c115fa44b9a33811eb0b337c4e39.pdf

Mittal, M., & Vyas, R. K. (2009). Does irrationality in investment decision vary with income ? The ICFAI University Journal of Behavioral Finance, 6 (1), 26-42.

Mohan, L. (2017, June 20). Mutual funds are great for women, and they aren't as complicated as you think. Rupee Rani, a weekly column on finance for women. Retrieved from https://www.thenewsminute.com/article/mutual-funds-are-great-women-and-they-arent-complicated-you-think-63918

Nicholson, N., Willman, P., Fenton-O'Creevy, M., & Soane, E. (2001). Decision making styles in financial behaviour: Towards a method for measurement and application, 2000-2001 [data collection]. UK Data Service. SN: 4444, http://dx.doi.org/10.5255/UKDA-SN-4444-1

Pompian, M. (2015). Conservatism bias (2nd ed.). In, Behavioral finance and wealth management: How to build investment strategies that account for investor biases (pp. 63-71). US : Wiley Online Library, John Wiley & Sons Inc. http://dx.doi.org/10.1002/9781119202400.ch5

Qadri, S. U., & Shabbir, M. (2014). An empirical study of overconfidence and illusion of control biases, impact on investor's decision making: An evidence from ISE. European Journal of Business and Management, 6(14), 38-44. Retrieved from http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.734.9410&rep=rep1&type=pdf

Qureshi, S. A., Rehman, K., & Hunjra, A. I. (2012). Factors affecting investment decision making of equity fund managers. Wulfenia Journal, 19 (10), 280-291.

Rick, S. (2011). Losses, gains, and brains: Neuroeconomics can help to answer open questions about loss aversion. Journal of Consumer Psychology, 21(4), 453-463. http://dx.doi.org/10.1016/j.jcps.2010.04.004

Shefrin, H. (2003). Frame dependence : The second theme. In, Beyond greed and fear: Understanding behavioral finance and the psychology of investing (pp. 1- 408). United Kingdom, Great Clarendon : Oxford University Press, Oxford Scholarship. http://dx.doi.org/10.1093/0195161211.001.0001

Sindhu, Rama Krishna, Y., & Reddy, A. S. (2017). Understanding the relationship between investors' personal attributes and investment perceptions towards mutual fund investments. Indian Journal of Finance, 11(2), 23-34. http://dx.doi.org/10.17010/ijf/2017/v11i2/110231

Singh, B. K. (2012). A study on investors' attitude towards mutual funds as an investment option. International Journal of Research in Management, 2 (2), 61-70.

Sreedevi, V. R., & Chitra, K. (2012). Does personality traits influence the choice of investment ? The IUP Journal of Behavioral Finance, 8 (2), 47-57.

Steele, K., & Stefánsson, H. O. (2015). Decision theory. In E. N. Zalta (ed.), The Stanford encyclopedia of philosophy (Winter 2016 Edition). Retrieved from https://plato.stanford.edu/archives/win2016/entries/decision-theory/

Thaler, R. H. (2008). Mental accounting and consumer choice. Marketing Science, 27 (1), 15-25. DOI : http://dx.doi.org/10.1287/mksc.1070.0330

Tupes, E.C., & Christal, R.E. (1961). Recurrent personality factors based on trait ratings (USAF Technical Report ASD-TR-61-97). Lackland Air Force Base, TX: Personnel Laboratory, Air Force Systems Command. Retrieved from https://apps.dtic.mil/dtic/tr/fulltext/u2/267778.pdf

Verma, M. (2008). Wealth management and behavioral finance: The effect of demographic and personality on investment choice among Indian investors. The ICFAI Journal of Behavioural Finance, 5 (4), 31-57.

Vijayalakshmi, B. (2017). A study on risk & return analysis of selected industries in India. Indian Journal of Finance, 11(11), 44-55. http://dx.doi.org/10.17010/ijf/2017/v11i11/119341

Vyas, R., & Moonat, S. (2012). Perception and behaviour of mutual funds investors in Indore, Madhya Pradesh. Indian Journal of Finance, 6(8), 36-42. Retrieved from http://www.indianjournaloffinance.co.in/index.php/IJF/article/view/72401